Success Is “Easy To Do…”
Article by Jim Rohn
People often ask me how I became so successful, in a relatively short period of time, while many other people in our company did not. The answer is simple: The things I found easy to do, they found easy not to do…
For example, I found it easy to set the goals that could change my life. They found it easy not to set the goals. I found it easy to read the books that could affect my thinking. They found it easy not to read. I found it easy to attend the classes and the seminars, and to get around other successful people. They said getting around other successful people probably wouldn’t help…
If I had to sum it up I would say, what I found easy to do, they found easy not to do… A few short years later I’m a millionaire and they are still blaming the economy, the government, and their company’s policies…and yet they neglected the basic, “easy to do” things.
In fact, the primary reason most people are not doing as well as they could, and should, can be summed up in a single word: neglect.
It is not the lack of money—banks are full of money. It is not the lack of opportunity—much of the free world, continues to offer the most unprecedented and abundant opportunities we’ve seen in the last six thousand years of recorded history. It is not the lack of books—libraries are full of books…
Indeed, everything we would ever need to become rich, powerful, and sophisticated is within our reach. The major reason that so few take advantage of all we have is simply, neglect.
Neglect is like an infection. Left unchecked it will spread throughout our entire system of disciplines and eventually lead to a complete breakdown of a potentially joy-filled and prosperous human life.
Not doing the things we know we should do causes us to feel guilty, and guilt leads to an erosion of self-confidence. As our self-confidence diminishes, so does our level of activity. And as our activity diminishes, our results inevitably decline. And as our results suffer, our attitude begins to weaken. And as our attitude begins the slow shift from positive to negative, our self-confidence diminishes even more…
Therefore, if you want to reverse the downward spiral of neglect and become rich, powerful, and sophisticated, my suggestion is this: The next time there is a choice between, “easy to do…” and “easy not to do…” choose the easy to do basic business-building activities that will allow you to create the life and lifestyle of your dreams!
To Your Success,
Jim Rohn
