Archive for September, 2009

Scratch & Sniff Marketing Idea from Diane Hochman

I learned a neat marketing idea from my friend Diane Hochman. Read the technique in her own words: 



“I just got some new magic markers and scratch and sniff stickers! (My marketing secret tools) Big Business Ahead!



Let me ask you this …



If you got a hand written post card in purple with a scratch and sniff strawberry sticker on it…



Do you think you might read it???



Sniff it???



And wonder who is the crazy lady who sent it???



And maybe spy on my site?



Or I could send you a company brochure selling the newest “patented nutriceutical” or amazing new antioxident juice with the highest Orac value and the best pay plan in the history of the industry.



Which one do you think would pique your interest more?



<giggles>



It’s all fun and games if you let it be :)


Melodie Kantner

Melodie is the author of EFT For Network Marketers, publisher of Grade A Notes Newsletter (for 12 years), Network Marketing Success for Ordinary People and Esteem Power Newsletter. She has been in the network marketing industry for 16 years, 14 years with one company. Melodie has been teaching EFT to network marketers for about 10 years.

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What’s the Secret to Success? Baby It’s YOU!

Who is responsible for your success? That’s the million dollar question that the majority of network marketers have the wrong answer to.

 

Some think success depends on the company – The company screwed up their product order or the compensation plan isn’t paying enough,  Or XYZ company has a antioxidant juice with a higher ORAC score, so they are on to another company in the never ending quest for success.

 

Some think success depends on their upline – Many times distributors have wanted to switch to my downline because their upline wasn’t helping. Occasionally I get phone calls of people interviewing me to be their possible sponsor. One woman asked me what I was going to do for her and insisted that I place people under her. Ha Ha Ha! I told her I place distributors under people who prove themselves worthy. She hung up.

 

People that want success handed to them will never experience success and the freedom that this business can bring.

 

So, What’s the Secret to Success? Baby It’s YOU!!!

 

You are responsible for your own success the same way I am responsible for my success. It doesn’t mater what company or product you sell or if you have a crummy upline or a really supportive upline, your success depends on YOU.

 

There is always a learning curve in any business. I have been in this industry for 14 years and I am STILL learning.

 

What amazes me is the way some distributors get into a company and act like, “I’m here! Where’s the MONEY?” Nobody actually says it that way but that’s the impression they give off. It’s like they are expecting the business to grow itself by osmosis.

 

YOU must learn the business. Learn about the company, its products and compensation plan. You need to get plugged into your upline’s system of supporting distributors. Subscribe to their newsletters. I have 3 newsletters for my primary company. One is for educating and prospecting toward product users. The other two newsletters are for my downline only. One is for customers and the other is for business builders. A serious professional business person will be subscribed to all three. Not only that, they will track upline and request to be subscribed to ALL support systems in their upline. 

 

YOU must learn prospecting and business building techniques. There are lots of people who have been successful in the business. Learn from them. Read books, subscribe to newsletters, listen to audios.

 

YOU must apply things you learn on a DAILY basis. Practice Practice Practice and get better at building your business.

 

YOU must persist.  Never Never Never give up.

 

My all time favorite quote: “Those who want milk don’t just sit in a field and wait for a cow to back up to them.
 

Success is within your grasp. Will you grab hold of it?

 

To Your Abundant Success,

Melodie Kantner

Melodie Kantner

Melodie is the author of EFT For Network Marketers, publisher of Grade A Notes Newsletter (for 12 years), Network Marketing Success for Ordinary People and Esteem Power Newsletter. She has been in the network marketing industry for 16 years, 14 years with one company. Melodie has been teaching EFT to network marketers for about 10 years.

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Getting The Word Out With Payments

I always encourage distributors to use several means of prospecting.  You need to get your message out to LOTS of people each and every week.

One idea I like and have used successfully is to put a note or a drop card in the envelope while paying bills. Real people are opening those envelopes and are seeing whatever is in the envelope. Why not add a drop card with a note.

Here is an idea for a note that could be included:

    Dear Friend,
    My name is Melodie Kantner. I specialize in teaching people how they can earn money from home. I am always looking for motivated people who would like to make a difference in their lives and would be willing to learn how to do it.
    I don’t know if you are that person or if you know someone who is, but I wanted to attach this card and ask if you would pass the note and the card to someone you know who is looking to make more money and improve their life.
    There is a web site and a phone number on the card where they can request information.
    Thanks for your time and passing this along.
    Sincerely,
    Melodie Kantner 

 

Use a drop card rather than a business card. I recommend stapling the card to the note so it doesn’t get lost.

Putting drop cards in with the bills are just one way of using them. There are loads of ways to use them. They are one of my favorite ways to advertise.  Even while on vacation I pepper them along the route wherever I go. 

Why not add this simple technique to your arsenal of marketing tools.

Wishing you Success and Abundance in your Business,

Melodie Kantner

Melodie Kantner

Melodie is the author of EFT For Network Marketers, publisher of Grade A Notes Newsletter (for 12 years), Network Marketing Success for Ordinary People and Esteem Power Newsletter. She has been in the network marketing industry for 16 years, 14 years with one company. Melodie has been teaching EFT to network marketers for about 10 years.

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