I’ve been noticing a growing trend lately. Every day I get 3 or 4 phone calls from people pitching their network marketing business using an autodialer. Most of these phone calls come from the same area code.
For any of you who haven’t heard of autodialers, it’s the automated sending a prerecorded message to the phone numbers on a list.
A while back I checked into some of these autodialer companies when I learned an upline and a couple of my downline were using this technique to promote their business. They claim the leads are all phone numbers of people who requested information on business opportunities.
These guys are selling people a line of crap. I know for a fact I NEVER requested info on any business opportunity or any tools for building my business. I have been in my primary company for over 13 years. I am not someone who is looking for a business, nor am I looking for a way to increase my weekly sponsoring. That is something I know and teach already, and it does NOT include the methods these guys are using.
Just based on the sheer numbers of these guys calling me DAILY, I know they are a bunch of liars. They are selling leads that are not leads at all. They probably went online and got a bunch of known network marketers and are passing them off as leads.
I don’t recommend using autodialers to promote your business. I know it may seem like a good idea if you are someone who feels shy about contacting people about your business.
Besides the fact that the leads are not true leads . . .
Here are a few more reasons this is a bad idea:
- The key to success is building good relationships with people.
- Getting a pre-recorded sales pitch is highly annoying and makes most people angry. Actually it’s despised by 90% of your prospects.
- Angry people hang up. How is that for building good business relationships?
- It is actually illegal as of September 2009.
Here’s another thing to consider . . .
I have been screening the calls from the most notorious area code so I can let my voicemail pick up and get a few on recording for coaching on good vs bad marketing ideas. I was planning to play back some of the silly ones but I have had a dickens of a time recording one of these calls. The voice mail almost ALWAYS captures the very end of the recorded message. Basically it’s press 9 for more info or whatever. Well that was a waste of someone’s money!
This type of marketing is so unnecessary. There are lots of ways to build your business, even if you are shy about approaching people. I have been building my network marketing business for over 13 years. I am the QUEEN of Getting People to CALL ME. This is the technique I teach my downline.
I have done cold calling in the early days. That was how I started because that is what I was told to do. I bought leads and I called them up. I HATED IT!
I decided, If I hate this so much, how can I expect my downline to want to do this. I knew there had to be a better way and I set out trying different ways to promote my business. Then I taught my downline the ways that worked for me. Those that applied the things they learned have successful growing businesses. Several are enjoying a lifestyle of freedom that comes from being a full time network marketer.
If you are thinking about using autodialers, be careful. Here are a few things you should check out:
Judge Freezes Assets, Stops Operations of Robocall Company: http://www.lexology.com/library/detail.aspx?g=e5b4a6fc-c98c-482b-b862-bd982be56d60
FTC: Robocallers To Pay Over $655,000 and Sell Assets For Consumer Redress: http://www.ftc.gov/opa/2010/03/voicetouch.shtm
FTC: Court Halts Massive Robocall Operation: http://www.ftc.gov/opa/2010/06/asiapacific.shtm