I learned a neat marketing idea from my friend Diane Hochman. Read the technique in her own words:
“I just got some new magic markers and scratch and sniff stickers! (My marketing secret tools) Big Business Ahead!
Let me ask you this …
If you got a hand written post card in purple with a scratch and sniff strawberry sticker on it…
Do you think you might read it???
And wonder who is the crazy lady who sent it???
And maybe spy on my site?
Or I could send you a company brochure selling the newest “patented nutriceutical” or amazing new antioxident juice with the highest Orac value and the best pay plan in the history of the industry.
Which one do you think would pique your interest more?
It’s all fun and games if you let it be :)”
I always encourage distributors to use several means of prospecting. You need to get your message out to LOTS of people each and every week.
One idea I like and have used successfully is to put a note or a drop card in the envelope while paying bills. Real people are opening those envelopes and are seeing whatever is in the envelope. Why not add a drop card with a note.
Here is an idea for a note that could be included:
My name is Melodie Kantner. I specialize in teaching people how they can earn money from home. I am always looking for motivated people who would like to make a difference in their lives and would be willing to learn how to do it.
I don’t know if you are that person or if you know someone who is, but I wanted to attach this card and ask if you would pass the note and the card to someone you know who is looking to make more money and improve their life.
There is a web site and a phone number on the card where they can request information.
Thanks for your time and passing this along.
Use a drop card rather than a business card. I recommend stapling the card to the note so it doesn’t get lost.
Putting drop cards in with the bills are just one way of using them. There are loads of ways to use them. They are one of my favorite ways to advertise. Even while on vacation I pepper them along the route wherever I go.
Why not add this simple technique to your arsenal of marketing tools.
Wishing you Success and Abundance in your Business,
I like to use drop cards as one of my offline marketing techniques. Dollar Cards have intrigued me since I first saw them. I still have the one that was given to me years ago. Folded in half it looks like a $100 bill. On the back it has your business contact info.
The Cards from Dollar Card Marketing are much nicer. They make realistic looking $5, $10, $20, and $100 dollar bill drop cards for businesses. Drop cards and sizzle cards grab people’s attention quickly and keep it! These cards do NOT get thrown away.
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